Creek and River Co., Ltd. (C&R) will host “Building a Research Practice” on Saturday, Aug 16, 2025.
※英語でのセミナーとなりますが、同時通訳を通して日本語でお聞きいただくことも可能です(ご自身でオリジナル「英語」または「通訳チャンネル」を選択していただくことができます)。
日本語開催概要ページ>>
This presentation addresses the critical challenge facing UX researchers today: moving beyond conducting individual studies to building systematic research practices that deliver measurable business value. The program covers six core areas essential for research practice development:
▼Learning Objectives
1.Advocating for research value to leadership using business-oriented language and ROI frameworks
2.Developing research repositories that democratize insights rather than just storing data
3.Establishing scalable processes through Research Operations (ResearchOps) principles
4.Training and mentoring others while maintaining research quality
5.Measuring and communicating impact through multi-level frameworks
6.Scaling practices across teams and departments
▼ “UX Research” Seminar Series (5 Sessions Planned)
April: Vol.1 Planning and Conducting Usability Studies
May: Vol.2 Methods Deep Dive: Information Architecture Research and User Interviews
June: Vol.3 Contextual Inquiry, Surveys and Questionnaires, and A/B Testing
July: Vol.4 Research Analysis & Communication Guide
August: Vol.5 Building and Scaling Research Practices within the Organization
Planned to be held once a month (Dates and content are subject to change without notice due to circumstances).
登壇者
Matt Penna is an award-winning art Director 25+ years user experience designer for such brands as Bank of America, Disney, Berlitz, Volvo, ADP. He has also started several businesses in the areas of music production, web design, and coaching. His most recent venture, UX Tactical, is a consulting and education company.
UXTactical.com

Outline of the event
| Date and time | 2025/8/16(Sat) 10:00~11:00(JST) |
|---|---|
| Schedule | 10:00~10:05 Creek and River Co., Ltd Introduction 10:05~10:50 Presentation by Matt Penna 10:50~11:00 Q&A |
| Place | Zoom |
| Speakers | Matt Penna UX designer |
| Participants | ・Game developer ・Game designer ・Game planner ・Product Designer ・Web Designer ・Web Producer ・Graphic Designer ・UX Designer ・AI Programmer / Developer |
| Entry fee | free |
| Capacity | 100 people |
| Organizer | CREEK & RIVER Co., Ltd. |
| Application deadline | 2025/8/16(Sat) 11:00 (JST) |
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